With so much written online content out there and lots of writing styles to choose from it is often hard to know where to start, here are some great tips to help you along your journey to publishing content online.
Get to the point, most web content is scan read so you don't have long to catch the reader.
Write compelling headings (like ours, of course!).
Use images to break up content and keep the reader interes...
To keep costs down you may find yourself writing your own editorial or website content. It may be more cost effective to hire a professional, as it can be time consuming if you are not experienced.
Here are a few tips to get you started. The most important part is to do your research. It is often a good idea to pretend you are your competitor, and continually ask yourself questions to gain the best objective stance.