Use email newsletters to keep customers informed, maintain brand awareness or advertise new products & services. Here are a few tips to help maintain successful email campaigns.
1. Avoid using spam words especially in the title of the email. E.g. ‘Free’ & ‘Discount’.
2. Ensure the message is personalised for improved responses.
3. Write engaging content which isn’t too lengthy to catch your viewer.
4. Avoid using a free templa...